Memorial Avenue, Slough, SL1

Historic structures make great focal points for new residential developments and the remodelled beverage factory of Horlicks Quarter is a prime example. Located just west of London in Slough, this imaginatively designed scheme is part of a three and a half billion-pound investment push that is aimed at making the area a more desirable rental option for young professionals and high-flying techpreneurs. Vastly improved transport links, the award-winning Berkeley build quality and competitive rentals are already making this a popular place to live.

Constructed around an imposing clock tower, the one, two and three bedroom apartments of Horlicks Quarter provide balcony views of secluded courtyards and rolling countryside, stretching away to the famous Windsor Castle and Eton public school which are nearby. Residents have access to on-site facilities that include a gym, cinema, lounge and a 12-hour concierge service. Interiors are bright, spacious and benefit from well thought-out, open plan designs with high convenience and function. Access to good schools, is a major part of the area’s popularity with young families and contributes to Slough being one of the fastest growing and youngest populations in the UK.

Being on the new high-speed Elizabeth Line has enhanced the area’s reputation and made it a destination in its own right. Just a seven-minute walk from Horlicks Quarter, Slough station is part of a fast and direct service running directly into Central London. Journey times on this network are 32 minutes to Bond Street and 16 minutes to Heathrow Airport. The ability to return home to the tranquil Berkshire countryside in under an hour is proving to be an irresistible draw for London’s corporate workforce.